Sønr 2023 Unwrapped 🎁

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The last SøNws of the year.
And boy oh boy, what a year it’s been.

For most it’s been tough. For many, it’s been brutal.

But don’t worry, it’s not all doom and gloom.
2024 is around the corner and it promises riches beyond your wildest dreams*.

What do you call Santa living at the South Pole?
A lost clause!

So, 2023…

  • The global economy took a beating
  • You’ve got the wars in Ukraine and Israel/Palestine. Neither with a clear end in sight
  • And, closer to home, there’s been less capital deployed, suppressed valuations and cash runways have dried up for all too many. Ouch

Just. Too. Much.

The wars, they cut me up.
The startup market reset…I’m actually 100% okay with.

A quote I come back to time and time again:

It’s the most wine-derful time of the year

Now, before I pick up a wine glass (and refuse to put it down for 2 weeks), a few Sønr reflections on 2023.

I mean, who doesn’t love a good look back on a tough year?

And we finish the year with revenues up 70% 🤯 🚀

All this, I’m super proud of. But it didn’t come easy. At the end of the day, it’s thanks the people around me. We have built an incredible team and a beautiful culture. Together, we’ve created something quite exceptional.

The best bit – 2024 promises to be bigger, better and include even more skiing 🤷.
It’s all about the balance, right?

Be at war with your vices, at peace with your neighbors, and let every new year find you a better man.
~Benjamin Franklin

I really can’t stop with the quotes today.

To be honest I think it’s more the fact I’m doing my best to avoid getting into the usual innovation roundup. Forgive me this one time.

The dog needs a walk.
My boy wants a swim.
And I quite fancy a mince pie.

Before I go, I want to thank all those we have worked with this year. To all our clients and our partners – your trust in Sønr, your friendship, your input, and your generosity in helping us develop our business. It’s beyond words. Thank you, thank you.

For all those taking some time off this Christmas, enjoy your break.
For all those who are not, don’t work too hard.

And if you need to talk, to share, to plan for next year, whatever it is, give me a shout. I appreciate this time of the year isn’t always the easiest.

Here’s to a successful 2024, all round**.


* possibly
** definitely

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