The Next Era of Insurance Intelligence: From Insight to Impact

Blog : 5 minutes

We’ve noticed a shift this year.

Across insurers, there’s more activity, more data, and more energy going into understanding what’s changing in the market.

Teams are commissioning research, working with analysts, scanning new technologies, and connecting with startups around the world.

There’s no shortage of intelligence.
The challenge is what happens next.

Much of that insight ends up scattered. It lives in inboxes, shared drives, or presentation decks. It’s hard to find again. Harder still to connect.

That’s what we’ve been thinking about while building Sønr 2.0. How do we take all that effort, all that knowledge, and make it instantly usable by everyone across the business?

The need for something that’s always available

Innovation no longer moves in quarterly cycles.

New technologies appear, funding shifts, and partnerships evolve every week.

Most insurers already have an ecosystem of intelligence feeding into their business. It comes from in-house analysts, consultants, accelerators, venture partners, and research providers.

The problem isn’t a lack of information. It’s that it arrives from everywhere, at different times, in different formats, and rarely connects.

Sønr 2.0 builds on that foundation.

It takes what’s already working, the expertise and partnerships already in place, and layers on AI-driven speed, scale, and continuity.

It brings all of that intelligence into one system that’s accessible, searchable, and alive.

Now, instead of chasing the latest report or starting from scratch, teams can see what’s out there, what’s new, and how it links to what they’ve already explored. We augment the work done and we continuously serve recommendations based on it.

That’s how intelligence becomes an ongoing capability rather than a collection of isolated moments.

How Sønr 2.0 changes the rhythm

Think of it as an always-available researcher, one that understands your business as well as your people do.

You can ask Sønr a question at any time, and it already has the context. It knows the themes you’re tracking, the regions you care about, and the level of detail you need.

It scans Sønr’s proprietary data, blends it with curated external sources, and applies a decade of insurance-specific learning to surface what matters. Instantly.

It’s not replacing the human side of research. It’s scaling it.

Now every team can access the same quality of intelligence that used to sit with a few specialists.

A day in the life

For a strategy team, it might mean getting a live view of which startups are getting traction in a particular space.

For claims, it’s seeing which automation tools are making a material impact on cost-centres or customer experience.

For innovation leads, it’s knowing when a partner or competitor is making moves in an area they’ve been exploring.

All of this happens without needing to brief, wait, or dig through folders for an old report that might already hold the answer.

Sønr 2.0 becomes the layer of continuity that connects everyone’s curiosity.

Making intelligence usable

Over time, most insurers build up a remarkable amount of knowledge. Market scans, vendor evaluations, innovation reviews, and partnership summaries.

The issue isn’t whether that intelligence exists. It’s that it’s hard to find and even harder to reuse.

Sønr 2.0 changes that by centralising and contextualising knowledge.

It remembers what your organisation already knows, tracks what’s changing, and surfaces it again when it’s needed.

That’s how knowledge compounds.
And how large organisations start to move with the speed and focus of smaller ones.

Connecting the dots outside your four walls

Large organisations are good at looking inward.

But as ideas, technologies, and partnerships move faster, visibility beyond the business becomes critical.

Sønr 2.0 brings that outside world into everyday work.

It connects internal curiosity with external opportunity, helping every team see not just what’s happening but how it fits into their world.

Turning information into action

Speed is helpful.
But clarity, knowing what’s relevant, verified, and ready to act on, is what changes outcomes.

Every answer Sønr 2.0 provides is grounded in validated data, cross-checked by specialised insurance-specific AI Agents, and backed by the same proprietary dataset our research team uses every day.

When needed, our analysts step in to interpret, validate, or connect the dots further.
Nice. That’s how Sønr 2.0 turns information into insight you can trust.

Building a shared memory

The more you use Sønr, the smarter it gets.

At its core is the document repository, a shared space where all of your organisation’s knowledge lives. It holds the research Sønr produces, the reports your partners share, and the materials your teams upload.

When you ask a question, Sønr 2.0 references everything relevant, not just public data but your own work and context.

It means knowledge compounds instead of resetting.
That’s how big organisations start to move with speed, alignment, and clarity.

Seeing the impact

When teams can search, share, and build on what already exists, something changes.

Projects move faster because the groundwork’s already there.
Strategy conversations get sharper because everyone’s looking at the same evidence.
And those moments of duplication – the same questions asked twice, the same research repeated under a new brief – start to disappear.

We’ve watched this happen in real time.

Innovation teams are using Sønr 2.0 to build foundations for the rest of the business.

Claims, product, and underwriting teams are dipping in for context before meetings or reviews.

Leaders are using it to brief boards with confidence, knowing the data has already been verified.

That’s what better intelligence looks like when it’s working.

A new rhythm for innovation

When insight is always available, curiosity spreads.

You don’t have to wait for a report or meeting to start exploring an idea.

You can see what others across the business are tracking, pick up threads, and add your own.

That’s the real shift we’re seeing: innovation becoming a shared habit rather than a scheduled activity.

The tools are there, the data’s there, and now the intelligence is too.

The takeaway

We’ve spent the past decade helping insurers see what’s next.

Sønr 2.0 is the next step in that journey – intelligence that’s faster, smarter, and always ready when you are.

Join the Sønr 2.0 waitlist → sonr.global/2-0