Beyond Boundaries
Welcome to Beyond Boundaries 2025!

Our latest (and greatest) study explores how innovation is evolving, how insurers are responding, and which 100 startups are shaping the future – brought to you by Sønr in partnership with ITC Vegas.
This global study draws on Sønr’s deep research, open applications, months of executive interviews, and insights from a 32-strong expert insurance judging panel. The result is a comprehensive view of the industry, highlighting:
Signal50 – the top 50 emerging startups and scaleups gaining traction, solving critical problems, and pushing boundaries.
Scale50 – the top 50 established companies delivering impact and transforming the industry.
In addition to celebrating these brilliant businesses, you’ll also find analysis and commentary on:
- Key market trends and regional perspectives
- How insurers are responding – with leading examples from QBE Ventures, Aviva and Generali
- Prominent themes from our Signal50 and Scale50
- Our thoughts and reflection on what this means moving forward
We hope you find it an interesting read and if you’d like to know more about the companies featured or how Sønr can help you keep track of such a dynamic landscape then just drop us a line [email protected].
For those of you who are already Sønr customers we’ve already created Watchlists of both the Signal50 and Scale50 so that you can track their progress throughout the year. Of course, if you’d like to see how Sønr can help you find other amazing companies to solve your use cases just let us know and we can set up time to chat.
Finally, a big thank you to our illustrious judging panel and of course the Sønr team who made this all possible.
We plan to do this again, so if you want to get involved in 2026 get in touch at [email protected].