Insight Driven Strategy

Clarity from intelligence, confidence in action

Sønr brings together trend data, competitor activity, and intelligence on 4m+ companies to give insurers a clear view of what matters most. Through the platform, clients can explore these insights directly; with our research team, they gain deeper analysis and context. Together, this combination turns market noise into practical direction – helping leadership teams stay focused, move faster, and make confident strategic decisions.

Clarity that drives confident decisions

Clear Reporting

We turn the vast and complex dataset of the tech and innovation landscape into clear, practical reports that highlight the signals, patterns, and opportunities that matter most.

Produced by our analysts, backed up by the platform, these outputs give leadership teams a common baseline to work from.

With evidence set out transparently, strategy becomes easier to align, decisions quicker to make, and resources focused where they will create the greatest impact.

Making Sense of the Data

Our analysts go further by interpreting market intelligence through the lens of your business priorities. Using structured frameworks and discussions, we test scenarios, explore which technologies or innovations hold the greatest potential, and highlight risks to avoid.

The aim isn’t to write your strategy but to equip your teams with the clarity, evidence, and external perspective needed to shape it. This ensures innovation decisions are robust, timely, and aligned to growth.

Team Alignment

Workshops and presentations bring together cross-functional teams to explore how technology and innovation trends affect your business. By grounding discussions in solid market data, we cut through opinion and speculation. These sessions focus on aligning leadership around the facts, identifying priority opportunities, and agreeing practical next steps.

The result is greater confidence, faster decisions, and momentum for change – turning complex intelligence into a clear, shared direction that supports both near-term innovation and long-term growth.

Keeping Strategy Live

The innovation landscape doesn’t stand still, and neither does your strategy.

Through the platform, clients access continuous updates on new technologies, competitor activity, and ecosystem shifts. For others, our analysts provide tailored reporting. Either way, we ensure intelligence remains live and actionable, feeding directly into planning cycles.

This helps (re)insurers respond quickly to new developments while staying aligned to longer-term priorities, ensuring strategy adapts with the pace of innovation.