Need more insight?
Speak to us about commissioning some bespoke research.
Find out moreKudo Insurance overview
Formerly known as YouToggle before rebranding in 2020, Kudo Insurance is a private car insurer which uses a proprietary smartphone app, as well as sensor data from the customer's smartphone to track and evaluate driver behaviour.
All new customers take a test, where driving behaviour is tracked for a short period; provided the customer passes the test and is judged to be suitable low-risk, they receive a confirmed insurance quote for a full-term policy.
With a fully digital experience, customers can access many features through the mobile app including chat support and policy documentation. Kudo also offers a rewards programme which offers prizes for safe driving - drivers are entered into a monthly prize draw for every perfect journey they complete (no hard braking, harsh acceleration, distractions, etc), with prizes such as phone cases, holidays and dash cams up for grabs.
Key people
Peter Graham
Chairman
Tim Graham
Head of Product
Stuart Ballantyne
Chief Claims Officer
Artun Sukan
N/A
Andrew Yeoman
NED
Craig Hollingworth
NED
Peter Graham
Founder and CEO
Sherdin Omar
Pricing and Risk Officer
Andrew Whitehouse
NED
Angus Gow
CTO
Elle Todd
NED
Andy Webb
COO
