Geico

Geico provides vehicle, property, life, business insurance and more. It started as an insurer solely for government employees but now serves both the public and private sector. Today, Geico insures over 28 million vehicles in America. Operational since 1936, the company was acquired by Warren Buffett's Berkshire Hathaway in 1996.

The company still specialises in insuring those in the public sector, offering discounted insurance options to US military personnel. With its expansion into the private sector Geico has earned assets of more the $32 billion and has received AA+ ratings from Standard & Poor with regards to financial strength. It is the second largest auto insurer in the United States, after State Farm.

In 2017, Geico launched Kate, a virtual assistant that offers quick and personalised help to users via a mobile app. Kate can answer questions on payments, balances and also offer easy access to documents.

In 2019, Geico passed 17m policies in force, and with 28m vehicles insured. Geico has more than 40k associates, with 17 major offices around the US.

In July 2019, Geico introduced its on-demand insurance platform, DriveEasy. DriveEasy is a telematics-powered usage based insurance programme, using customers' smartphones to monitor driving habits including hard braking, time driving, and distraction, to provide a score and corresponding rate adjustments. Customers can see how they rank among members of their family through a localised driving score competition.

In January 2020 Geico announced a new CEO - Todd Combs. Todd Combs is often cited as a potential successor to Warren Buffet at Berkshire Hathaway. 

In August 2020 Geico launched a replacement for Kate, this time called Gabby, a new virtual assistant which helps users manage their policy, get ID cards, and pay bills.